Are you looking to join the podcast revolution? Perhaps you’re not sure where to start in podcast production and marketing? If so, then you’re in the right place. We can provide you with specialist podcast consultancy tailored to your specific podcast needs and objectives.
The golden age of podcasting is upon us. It is expected that podcasts are broadcast quality and the sound should rival podcasts provided by the BBC for example.
If you are looking for professional podcast production designed to demonstrate your knowledge and expertise, then Earshot Strategiescan help you make compelling and high quality audio programmes.
Creative, engaging and well-produced podcasts are proving a vital promotional tool for brands and organisations of all industries and sizes.
But promotion is key to to ensuring they have the maximum effect and reach their intended audience.
Research shows a staggering 52% of people listen to podcasts while driving. This one figure alone shows the exponential growth in podcast listening.
The rapid rise of podcasts is pinned on several factors, including the sense of intimacy, the power of narrative and the ability to productively multitask whilst listening to unique and engaging podcasts.
Over the past nine months, all of us at Earshot Strategies have been busy producing a 28 part-podcast series called Future Europe. We’ve been travelling and recording from the Mediterranean to the Baltic Sea. It has involved visiting every country in the European Union to gather material for individually ...read more →
Working in podcasting is liberating. Once upon a time – not long ago – audio producers were confined to transmitting the fruits of their labour via terrestrial broadcasters with set time slots, rigid regulations, and long-established traditions of doing things in a certain agreed way. Now all those limitations ...read more →
Exactly a year ago my professional offspring was born. Earshot Strategies was conceived in passion and in the midst of a love affair…..with podcasting! In the past twelve months, I have proudly witnessed it develop from a fledgling to a lively and growing business. Casting aside the metaphor, ...read more →
When I lived in Washington D.C., ‘Pod Save America’ was an essential listen for its acerbic, funny, angry take on the sorry state of US politics. It offered a much-needed venting (and listening) space in the time of Trump. The podcast’s mixture of wit and rage has proved a ...read more →
2017 has been the year that podcasts entered the financial and creative mainstream. It’s been clear for a while that they represent the greatest opportunity for accessible high quality audio since BBC Radio began broadcasting from a makeshift studio in central London ninety five years ago. The near universality ...read more →
The golden age of audio is upon us with the blossoming of podcasts throughout the internet. Podcast production houses (Gimlet Media, Panoply and others) have established themselves as part of the broadcast firmament in making popular quality programming. They are fashioning themselves – and succeeding – as the audio ...read more →
It was The Moth that drew me in! I am referring to the Moth storytelling podcast, rather than the insect. I began listening to it on my phone and became irresistibly attracted to its rich stories told by everyday people, and through it picked up the podcast habit. At ...read more →
The term ‘podcast’ has been in the dictionary for over ten years but the definition that once stood true has now passed its sell-by date. In the age of the internet where audio comes in multiple formats and can be delivered through a radio, computer or phone, the old ...read more →
Looking at the media today – especially regarding audio – it’s clear we are in the midst of both a revolution and a renaissance, where podcasts will be a major feature of the new broadcasting landscape. I began my radio career in the early 1990’s as a reporter for a ...read more →